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Microsoft Completely Copies the Apple Store

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Microsoft finally launched Windows 7 worldwide, and along with that they also opened their first Apple Store close store called the Microsoft Store. Just check out the video below and you will understand what I am trying to say. These guys have literally copied an Apple Store to such an extent that only the signage and products are swapped out. Same decor, Geniuses are called Gurus, colored shirts, similar store staff. Check this out:

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Microsoft does it again -Rips off Apple for upcoming stores

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Microsoft is famous for ripping off Apple’s OS look-n-feel and functional behaviour from as early as 1984. And this time Microsoft has done it again. No, this time its not the software rip off, but whole Apple store concept.

answer apple bar Microsoft does it again  Rips off Apple for upcoming stores

In a presentation leaked to Gizmodo, Microsoft is planning stores that are “light and airy,” divided into solution areas, and feature a “guru bar.” Doesnt this sound familiar?

  • Different areas for Windows Mobile, Windows Media Center, Windows 7, and netbooks.
  • A Guru Bar where customers can get answers from Windows experts.
  • Regular demos and events
  • A special Microsoft shopping bag

Microsoft comments “We’ve been wondering what the Microsoft’s retail shops are going to be like. Well, according to a Powerpoint presentation leaked to us, it’s going to make the Apple Store look downright boring.”

Gizmodo reports – Essentially, Microsoft is taking the best elements from the Apple Store, Sony Style and other “flagship” stores. The main focuses are going to be Windows 7, Xbox, PCTV (Windows Media Center) Surface and Windows Mobile, revolving around this concept customer they call “Emily,” who’s basically a younger version of your mom, since they make all the buying decisions.

[via - Cultofmac > Gizmodo]

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    Hi, I have been using this awesome invention called the Apple iPhone from November 2007 and have gone nutzzz over it. Nuts to an extent that I started this blog which talks just about iPhone and nothing else.

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