I havent seen any iPhone user who is not happy with his iPhone yet. Surely iPhone’s customer satisfaction levels keep hitting the roof. This time its reiterated by J.D. Power and Associates report which says iPhone Manufacturer Apple Ranks Highest in Business Wireless Smartphone Customer Satisfaction.
This study, now in its second year, measures business customer satisfaction with wireless smartphones — defined as mobile phones offering advanced capabilities and personal computer-like functionality — such as a BlackBerry or Treo. Overall satisfaction is measured across five key factors. In order of importance, they are: ease of operation (27%); operating system (24%); physical design (21%); handset features (18%); and battery aspects (10%).
The study also finds the following key smartphone business wireless usage patterns:
– Sixty-nine percent of business smartphone users own a hands-free headset, and 74 percent of those owners use a wireless headset device. Motorola owners report a higher incidence of using wireless headsets (86%), while only 60 percent of Apple iPhone owners report using a wireless headset device.
– Among smartphone users, 37 percent would like GPS (global positioning system) capabilities on their device, 25 percent would like Wi-Fi capabilities, 23 percent want touch screen and 15 percent would like to have voice recognition command for automatic dialing.
– The average reported purchase price of a smartphone device is $216, compared with an average reported purchase price of $261 in 2007. Apple owners report the highest average purchase price at $337, while Motorola owners report the lowest device pricing at $169.
[via - Yahoo news]
Tags: RIM






















